Organic green tea is the oldest tea breed in history.

Organic dragon well tea is the oldest tea breed in history.  This can guarantee Xiang tea exports do not participate in a price war can guarantee a certain stability in sales, lower price elasticity, reduce the competitive pressures faced increase sales.   2, to the implementation of brand building focuses on playing the "culture card", the use of the tea culture to enhance the brand of Hunan Tea Brand can attach and symbol of a culture, as long as have culture, you can increase brand value, enhance the price. The tea material, tea and cultural property, which is what the tea is different from the unique feature of many agricultural products.
Ancient people collected wild organic chinese green tea buds and had it solarized.  But also the value and price of tea is different from the place of many agricultural products. Value and price of tea and tea quality is closely related with tea culture shaping Xiang tea brand, Xiang tea quality assurance, and improve the reputation, visibility, and ultimately improve profitability, and a good way to broaden Hunan tea export market. (1) tea culture is the dominant component of the price of tea in, and help to improve the brand value of Hunan Tea Tea prices, the value of tea, tea culture, closely related to the brand of tea.
Price formation in the value, but not equal to the value. Value is recognized by the people's minds, is relatively stable, but the price as in digital form will be floating. Price and value of tea, both the ordinary matter of price and value associated with a special material price and value associated. This could be viewed as the beginning of the initial processing of organic chinese tea .The association of ordinary matter, the properties of the pure substance, then the value of the tea is equal to the effectiveness of the material composition of the tea, that is, only the value of the properties of materials, such as health value.
When the price of tea all come from the value generated by the effect of material composition, its value as the minimum value, its price should be the minimum value, such as some low-grade tea. Association as a special material, the value of tea consists of two parts, part of the value of material efficacy, such as health role; while the other, or the greater part of the tea brand to bring value. Large part of the tea brand to bring value in turn, tea to enjoy the spirit of the tea culture value. Its price also consists of two parts.  The beginning of organic green tea collecting has been more than three thousand years.
 Tea material effect value as reflected in the price of tea brand value reflects the price the price of culture accounted for the brand embodies a large part of the price. In comparison, much higher quality tea than the price of low-grade tea, which is due to its cultural value than the material value, thus the sake of brand value. Cultural values is a spirit of tea, reflecting the concept of consciousness to reflect the charm of the beloved people of the tea or the pursuit of psychological, drink to get the spirit of the mood, psychological, spiritual satisfaction, their potential is immeasurable.  At present,  a good number of organic chinese green tea bushes that germinate early have been cultivated in Henan province.