On the exterior packages of scented Pu-erh tea, trademarks are required to be notified.

On the exterior packages of scented Pu-erh tea, trademarks are required to be

notified.  a species is to make use of the resources of the public recognition,

and their brand with this clever linked consumers can remember the brand through

this resource, so a small amount of spread you can get a larger income, we have

this The method is called to find a carrier. We want to find a body through to

allow consumers to see the vector of time will be able to remember the brand,

logo, brand image, advertising, promotion, effective and uniform to a carrier to

spread. Successful carrier criteria: most of the target group cognitive

resources or lifestyle.

When packing of the scented Pu-erh tea products, the mark should be conformed to

the common signs for foodstuff.  an extension of the carrier material or

spiritual level, and target groups for effective communication; best to meet the

social mainstream, the social trend of the times. Let's take a look at our

target consumer group: pre-market visits and interviews, we found that the

purchase Runchang class, the purchase of gift products to the elderly female;

high-income women will be the first target groups of the body through . They

love to travel, love fitness, For them, work is not a goal, to improve the

quality of life to their pursuit, they developed a taste for the "health",

"fitness" early adopters ".

" high tech"and other words. In these keywords, we see a frequently used word,

but still vibrant to see a deeply identity of the target group and has

increasingly become the concern Keywords: high-tech. Resistant starch and

catechin itself is a high-tech crystal, represents the most cutting-edge dietary

technology;On the marks of scented Pu-erh tea, there are expositions of the

name, the manufacturer, the date of manufacture.  our products and brands near,

high-tech, and shaping the brand image of high-tech, but also make it easier for

consumers to trust our products function. In addition, it is also an endless era

of new technology: Internet, aerospace, robotics, bio-oil, 3C.

There are many brand new technology for image carrier has been successful.

Astronauts, in recent years, China after the Olympics, one of the hottest

vocabulary Hongjinlong cigarettes astronaut as the carrier made the leap from 17

million boxes to 100 million cases; robot, Hisense Group, robots endorsement,

declared guide there is love, science and technology but also emotionally,

"corporate image. Therefore, the technology can become the body through the

carrier. Technology projects are so many white-collar women like science and

technology is no less than one hundred kinds, which the carrier for the body to

pass, for resistant starch new technology? The way of the scented Pu-erh tea’s

storage is also included in the labels.

We found that the "alien" image carrier. "Alien" as a carrier, higher

acceptance, easy to remember, easy to spread; easily linked with high-tech,

greatly enhance the sense of product technology; alien has a strong impact on

the performance of the screen as a carrier ; alien has been a social hot and

movie hot material, consistent with the characteristics of our target group's

curiosity. More importantly, the alien as a carrier is easy to product features.

The alien has a strong sense of technology, outer space food "implied; Provided

the scented Pu-erh tea is not well-kept, its quality will be affected.