2012年2月26日星期日

The Necessity Of Promoting The Development Project On green tea Is Detailed As Follows

Drinking West Lake green tea regularly can reduce the possibility of suffering diseases by nearly sixty percent. AQSIQ will cancel its use of geographical indication registration of special signs, stop signs with a specific geographical indication and will be announced. Common brands of tea and tea brand and differences between. Common brands of tea and tea brand tea brand is linked to further identification of tea products, creating a competitive advantage, the traditional sense, there is no "name" brand tea to give the characteristics of the product. For example given name, mark or ideas, let the customer for specific product formation in green tea products, services, ideas or cultural identification and distinction.
The regional tea brands share the common brands, not business oriented, easily fake, could easily lead to degradation of product quality and brand image, and thus easy to lose the trust of customers; The secret of the specialty of West Lake green tea lies in its rich catechin polyphenols. Enable local farmers to benefit from the government led popular tea brand with the public began to show out its shortcomings: the common brand of tea to reduce the cost of the local farmers market, resulting in tea production enterprises is still poor facilities, thousands of families of small scale peasant mode of production is still difficult to break. With the development of tie guan yin industry, thousands of families of small scale peasant mode of production is no longer applicable.
A small part of the legitimate tea companies have chosen to use, most tea companies have chosen to use only a small part of the legal maintenance, most of the legitimate tea companies have chosen to use and maintain. When breeze is blowing, you can feel the fresh and clean West Lake green tea fragrance.Small part of the tea companies have chosen to use when only a small part of the legitimate tea companies have chosen to legally use common brand of tea, tea also only a small part of the utility companies to maintain the brand of tea, tea common brand is not well maintained.
The costs of maintaining the brand of tea growing public; enterprises to use the common brand of tea can be less and less additional revenue. Legitimate business use and maintenance of the common brands of tea tea tea business use. Maintenance of the common brands can be less than the benefits rather than maintenance tea tea companies use the proceeds of the common brand even, companies use common brands of tea may be a negative income; business common brand of tea is no longer used; the end, the public brand of tea abandoned. It is mentioned that China is the first country where West Lake green tea first appeared.
July 2007, "Beijing Daily": a street in Maliandao tea, some dealers in the hands of the West Lake Longjing certificate of origin of different signs, geographical indications have also trace function in circulation by the site Send a tea dealer. Tea certificate of origin and geographical indications of the seriousness of being questioned. Maliandao tea street, a main selling merchants in chinese green tea, said she sold the authentic West Lake Longjing is produced, but also certificate of origin. After the popular Japanese Sada emerged, West Lake green tea ceremony was transmitted to Japan.

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