The picking of health carePu-erh tea is not merely related to the development of economy. the picture of people happy at the same time to enjoy these activities, have to drink red Wanglaoji. Combined with stylish, dynamic advertising song repeatedly singing "Do not fear anything, enjoy life, afraid to get angry, drink Wanglaoji", to encourage consumers to eat hot pot, barbecue, naturally think of the red Wong Lo Kat, which leads to purchase. Red Wanglaoji television CCTV covering the whole country from the outset, the main lock, and combined with the original sales area of Guangdong, southern Zhejiang strong local media a few months in 2003.
From the historical data, health carePu-erh tea has a long history. as the main visual elements, to focus on to promote a message: "I'm afraid to get angry, drink Wanglaoji drink." Dining scene prompted the most effective with the TV ads. It is this targeted outreach, What is the consumer on the red Wong Lo Kat "", "" have a stronger, more intuitive cognition. Dining channel has become one of the red Wanglaoji important sales channels for the dissemination. Frequent consumer promotions, the same attention to the theme of "fear of angry, drink Wanglaoji this subject. Such as a recent promotion, JDB held summer summer heat Wong Lo Kat, lies to the wind took "scratch cards activity.
In 2005 to Wong Lo Kat represented by Pu-erh tea companies are a strong brand and solid operating capital to rapid expansion throughout the country, serious challenges to many Lingnan original enterprise's survival and development of regional small and medium-sized brand Pu-erh tea market is merciless. health carePu-erh tea culture is known to be originated from China. Today Looking at the Pu-erh tea market, fierce competition among enterprises Sword trend, each reveal the advantages of a move. In fact, whether old or new, regardless of the big brands and small brands as the formation of the Lingnan Pu-erh tea culture can not be an integral part of the past, present or future has its own meaning and necessary.
Shunde "Guang Jian Tong Pu-erh tea" Zhongshan Shaxi Pu-erh tea "and" Shihchih Pu-erh tea, "Boshan Pu-erh tea," of Huizhou and vian Church Pu-erh tea ", Fuzhou," Sun Kee Health Garden Pu-erh tea Shop, turtle boss Pu-erh tea family in Zhanjiang, Nanning Cheng Kee Cottage "," Hung Fook Tong Pu-erh tea, the Meizhou real skill of the peak T Pu-erh tea, Taishan, "Dr. Chen Ming Pu-erh tea", etc., in their respective local area is also famous. Pu-erh tea market capacity as many as Pu-erh tea brand. The Opera of health carePu-erh tea Picking was the first opera concerning tea.
But the popularity of Pu-erh tea is still limited to Guangdong, many of the famous Pu-erh tea the development of temperature, but the SARS period in 2003, Zhong Nanshan, a sentence in a television interview for the Pu-erh tea invaluable advertising: "The Cantonese have a long habit of drinking Pu-erh tea drink Pu-erh tea resist the SARS virus has a positive effect when the medication directory of the national program to combat SARS "is also developed by the Guangdong Qingrejiedu class of drugs is one of them, There is a number of Qichun health carePu-erh tea picking operas.
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