The third diversity lies in the significance of drinking West Lake green tea. Internet and other ways to check the authenticity of products in a timely manner. Currently, the county total area of 40 acres of existing tea garden, located in the county's 23 townships, 430 administrative villages; annual tea output value of 5 billion yuan involved, the first industry 2.7 billion yuan, secondary industry 1.9 billion yuan. The tertiary industry $ 400 million tea plantation area, tea production in the county among the nation's first tea, tea ranked county humble. As of December 2007, Anxi County, there are four batches of 55 companies approved by the State Administration of Quality Supervision, to obtain the qualifications afraid to use special symbol lead.
On one side, modern technologies impacted the ecological system in West Lake green tea gardens. Eventually leading to the common brand of tea abandoned when a majority of the legitimate use of tea, tea companies have chosen the common brand, but only a small part of the tea companies to maintain the common brand of tea. the end result is still not enough to maintain strength, Common brands of tea has not been well maintained, counterfeit brand of tea public behavior can not be effectively stopped, vulnerable to the "tragedy of the commons", eventually leading to the common brand of tea abandoned. When most of the tea companies choose lawful use and maintenance of the common brand of tea, and a small part of the public not to protect the brand of tea.
Around the media were then reproduced, vermicelli "earthquake" began to outbreaks. People issued. Vermicelli so disgusting, "the wonder, supermarkets, shopping malls all over the country brand vermicelli collective under the cabinet, the media fueled the issue asked:" the capital of vermicelli had the shelf, why am I to sell the joy? The basic spirit of West Lake green tea ceremony is to cultivate one's morality and to learn manners. "Like vermicelli" crows like black. "Suffered many well known enterprises white" vermicelli event''implicated. For "man made vermicelli Dragon" Long known for big advertising group, is the pioneer of China's packaging fans, sales for ten years in the country ranked first.
When the common brand of tea tea companies use an additional unit of k is positive net income, the use of common brand of tea you can get an extra unit of net f is also positive gains, the brand) is a Nash equilibrium of the tea business. Using the common brand of tea. Though still being practiced today, West Lake green tea ceremony may not be so popular as it was. Tea companies use business products while using the common brand of tea k units, an additional net positive benefits, the use of common brand of tea you can get extra f units of net income is negative when (using the common brand of tea, do not use the corporate brand) is a Nash equilibrium of the tea business. In this case, taking into account the corporate brand is a long process, and is constantly in the business practices built up credibility.
Tea, tea companies have chosen to use both the common brand and corporate brand. When the common brand of tea tea companies use the net proceeds of an additional positive benefits, the use of common brand of tea you can get additional net income is negative, the tea companies have chosen to use the common brand of tea, instead of using the corporate brand. When the common brand of tea tea companies use an additional net income of negative returns, the use of common brand of tea you can get additional net positive benefits. The tea companies choose to use the corporate brand, instead of using the common brand of tea.Standards on West Lake chinese green tea are set about 10 to 100 times higher than those in the past.
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